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LIT is a one-of-a-kind
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experiential
learning program
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for the
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next generation
of full stack marketers.
The LIT Learning Methodology
Full Stack Marketer
Embark on a captivating journey through the world of organic and paid media marketing as you unravel the secrets of authentic audience engagement & brand storytelling.
View Curriculum
EPIC 1
Social Media Maverick
In this Epic, you'll master the art of social media marketing, leveraging frameworks to create creative content and compelling strategies to captivate your audience and drive results in the ever-evolving digital landscape organically.
EPIC 2
Multimedia Maestro
Dive into the world of multimedia content creation, from videos to graphics, and learn how to craft visually stunning and engaging content that resonates with your target audience.
EPIC 3
r.o.i sAMURAI
Learn to generate a profitable return on investment (ROI) on your paid campaigns as you discover the science behind measuring, optimising and scaling your marketing efforts to achieve maximum returns, ensuring every marketing dollar counts.
CAREERS UNLOCKED
Content Strategist
Brand Storyteller
Influencer Marketing Coordinator
Email Marketing Specialist
Digital PR Specialist
Content Marketing Specialist
Social Media Manager
Community Manager
FULL STACK CREATOR
Unleash your creative genius in a learning journey designed for the modern creator. Explore content creation, design, and storytelling to build a strong personal brand and connect with your audience.
View Curriculum
EPIC 1
Serial Storyteller
Dive deeper into the art of storytelling, discovering how to create compelling narratives that keep your audience coming back for more, and building a strong personal brand as a content creator.
EPIC 2
Multimedia Maestro
Develop your skills as a multimedia creator, mastering the art of visual storytelling, and creating captivating content that stands out in a crowded digital landscape.
EPIC 3
CREATOR ARCHITECT
Learn to create, manage, and monetise digital communities and build curated audiences. Identify a valuable niche and build a relevant brand across platforms on social media.
Train under and get endorsed by a highly curated squad of industry veterans and practitioners
Learn from the best as you engage in challenges curated by experts and collect feedback and endorsements from them.
Complete Challenges And Build Your Profile
Receive Feedback
Receive feedback from field experts at a round level to perform better.
Nitesh Mohanty
Educator, Curator, Creative Director, Visual Artist, Photographer, Poet & Storyteller
Your brand reinvention approach is truly unique & showcases your creative flair. I'm impressed with the range of brand collaterals you've developed. However, to enhance your proposal, consider adding more emphasis on the feasibility & practicality aspects to ensure the strategy's successful implementation in the real world.
Collect Endorsements
Exceptional performances will help you collect skill endorsements from Industry Veterans
- Communication
- Negotiation
- Marketing
- Strategy
Build your Top Skills
Perform and excel in challenges to grow your skill level over time. Showcase your strong suits.
Map your Interests
Target challenges that cater to your interests and perform in them to grow your interest map
The Organic Media Odyssey
Embark on a captivating journey through the world of organic media as you unravel the secrets of authentic audience engagement and brand storytelling.
Complete Epic 2 to Unlock
Multimedia Maestro
Learn to generate creative assets across several mediums for a large marketing campaign. Expand your video and audio production skills, learn to editing and produce creative assets to support marketing strategies.
Complete Epic 2 to Unlock
Creator Architect
Learn to create, manage, and monetise digital assets and build curated audiences. Identify a valuable niche and build a relevant brand across mediums such as social media and email in a scalable fashion.
The Paid Media Mastery
Immerse yourself in the dazzling realm of paid media and unlock the power of targeted advertising and strategic ad campaigns.
Web Warrior
Gain expertise in web design and development, user experience, no code web development, and creating web funnels that convert!
Complete Epic 2 to Unlock
Multimedia Maestro
Learn to generate creative assets across several mediums for a large marketing campaign. Expand your video and audio production skills, learn to editing and produce creative assets to support marketing strategies.
Complete Epic 2 to Unlock
ROI Samurai
Learn to manage a sizeable performance marketing spends across multiple platforms and mediums. Enhance your knowledge of performance marketing, media planning, campaign management, ROI tracking, attribution and conversion optimisation.
Earn Epic Rewards
Embark on epic challenges, accumulate points, and reward yourself with irresistible indulgences.
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Immerse yourself in over 100+ hours of experiential learning activities, along with another 100+ hours of facilitator-led master classes and lectures.
1:1 ratio between practical experiences and lectures to exercise to strengthen a solution and execution oriented mindset.
Embrace the power of
peer-to-peer learning to team up with fellow
LIT students to conquer epic challenges
