
Learn
CHALLENGE INTRODUCTION
INDUSTRY EXPERTS

Learn
CHALLENGE INTRODUCTION
INDUSTRY EXPERTS

Learn
CHALLENGE INTRODUCTION
INDUSTRY EXPERTS


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Students are challenged with real-life industry briefs related to the topic at hand from various companies.
Industry experts interact with students and consult them on the solutions & receive structured mentorship from these experts on how to solve the challenge presented.

You’re stepping onto the streets of Koramangala, Bangalore — but this time, your mouth is taped shut. You can’t speak a single word.
You’re selling Super You products using only written copy and visuals.
Every sale depends on how powerfully you can communicate without saying a thing!

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You will then spend your time in the innovate area to apply your skills and produce an output
You will then spend your time in the innovate area to apply your skills and produce an output
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Students are challenged with real-life industry briefs related to the topic at hand from various companies.
Industry experts interact with students and consult them on the solutions & receive structured mentorship from these experts on how to solve the challenge presented.
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Serial storytellers capture attention by turning quick hooks into engaging stories, whether in a 15-second reel or a 5-minute video. Each element is crafted to make viewers stop and remember.
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Brand Builders clarify chaotic ideas into clear promises, memorable voices, and compelling stories that boost sales. They connect all ads, posts, and pitches by establishing the brand's backbone.
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Turn messy inputs interviews, surveys, social chatter, and market scraps into testable plans that answer “what to learn next and why.” Master hypotheses, bias-aware research, survey design, market sizing, JTBD personas, pricing probes, and decision briefs that actually steer strategy.


New Media Maverick are marketing system builders who design workflows, calendars, and playbooks to ensure creativity flows smoothly. They transform chaos into consistency, ensuring every idea is developed, packaged, and delivered.
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Paid ads need a clear strategy to avoid wasting money. The ROI Samurai creates efficient ad systems, tests strategies, and scales successful ones to ensure ad spend leads to real growth.

Launching a campaign requires detailed planning and execution. The Campaign Commando excels at coordinating strategies, aligning teams, managing resources, and hitting targets, ensuring smooth operations from start to finish.
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Plans, executes, and optimizes multi-channel campaigns end-to-end, ensuring budgets, timelines, and outcomes align with business goals
Builds and nurtures online and offline communities, driving engagement, loyalty, and advocacy arounda brand.
Develops content roadmaps that align with funnel stages, ensuring messaging consistency and measurable impact across platforms.
Manages projects from concept to delivery, coordinating teams to create impactful content that aligns with the brand’s vision.
Runs data-driven ad campaigns across paid channels, constantly optimizing for ROI, conversions, & scalable growth.
Crafts narratives that humanize the brand, creating emotional connections that strengthen awareness and loyalty.
Manages brand presence on social media by curating content & implementing engagement strategies to enhance audience impact.
Produces engaging, high-quality content (video, blogs, reels, etc.) tailored to drive reach, engagement, and conversions.
Applies full-stack marketing skills to build, launch, and grow ventures, balancing strategy, execution, and adaptability.
I joined LIT as an absolute beginner, with only one video edit ever to my name. I was skeptical at first, but LIT surprised me by helping me develop both skills and character. From someone who couldn’t even step on stage, I ended up giving a 30-minute presentation by the end of the course. Overall, LIT was a great experience for me.
LIT School has been my magical place where I got to unlock my hidden potential and got my confidence back. Everyone deserves a space where people not only push you to be better professionally, but also to become the best version of yourself.
Before LIT, I was a software engineer with no marketing skills and a fear of being on camera. LIT taught me marketing, content creation, and the metrics that matter, while pushing me to create viral content. The challenges trained me to execute fast — helping me grow a startup to 25K+ downloads and gain 32K followers organically. LIT taught me to turn ideas into results.
LIT was a transformative milestone, bringing my ideas to life and giving me a platform to showcase my abilities. Its hands-on approach gave invaluable insights into modern marketing and running an agency, from pitching to delivering projects. This practical journey fueled personal growth and self-discovery, leaving a lasting impact on my professional and personal life.
LIT School made learning fun and easy for me. It helped me understand things better, grow in marketing, and connect with industry leaders.
Working with Tier 1 clients once felt impossible, as opportunities seemed tied to years of experience, not skill. LIT shattered that mindset, gave me the skills and opportunities, and instilled the belief that no goal is out of reach.
I chose the Creator Marketer course at LIT, and it transformed my knowledge of marketing. I learned about content creation, funnel building, and reaching potential clients. The frameworks and mentor guidance were a game-changer, especially for pitching myself and my ideas. LIT gave me valuable exposure to marketing and practical skills I can apply immediately.
My favourite LIT memory is the Dream a Dozen challenge. I sat with my team, threw out wild ideas, worked like mad, and when it came together, it hit. That feeling when people love your idea and clap for it is like rocket fuel, you just want the next challenge immediately. LIT didn’t just teach me; it lit the fire and marked the start of something big for me.
Even after college, I had no clarity about my strengths and no solid answer to “Why should we hire you?” At LIT, through practical, consistent work, I discovered my strengths, built skills I’d always wanted, and gained clarity and confidence. Today, I can answer that question with certainty and stand out in interviews with the skills and experience I’ve gained.
Before LIT, I struggled with low confidence and found it difficult to talk to strangers. Speaking on stage felt impossible, during my first presentation, I went completely blank. Over time at LIT, my personality and skills grew, helping me build the confidence I lacked. By the end of the course, I had overcome my stage fear and could make friends with ease.
Back in college, I always felt like I didn’t belong. At LIT, I felt a sense of belonging with people from different backgrounds and goals. The best part was how we came together to solve problems and move ahead, even with different aims. The crowd at LIT was driven, passionate, and always creating, which motivated me to achieve my goals as well.
LIT was a pivotal point in my life. While education is vital, there were times when educators didn’t care much about student growth. At LIT, people cared. I found a community that pushed me to grow, dream bigger, and believe in myself. The lessons, friendships, and support will stay with me for life. LIT was, is, and will always remain my family.
















